Google and Apple are two of the most successful and admired technology companies, yet their approach to product development differs in some fundamental aspects. Google's is based heavily on data and experimentation and might be called the...
Read More >
分类目录归档：译 文
Google and Apple are two of the most successful and admired technology companies, yet their approach to product development differs in some fundamental aspects. Google's is based heavily on data and experimentation and might be called the...
Read More >
2022
11-22
11-22
【观点】为什么产品经理不应该被数据驱动 NEW
本文仅为翻译，不代表译者任何观点
Today’s world of product development couldn’t be more different. It’s really easy to measure everything in your product – user behavior, feature adoption, conversion rates. With this comes the a...
Read More >
2022
11-14
11-14
新产品开发中产品经理的角色 NEW
The role of Product Manager in many firms is often described as one of unlimited responsibility for the success of a product line with absolutely no authority over those who are critical to achieving this success. Development of new produ...
Read More >
2022
11-10
11-10
成为伟大产品经理的秘诀是什么
Most product managers are driven to achieve excellence in their craft. Many, however, get stuck in what I call “product consultant” mode and cannot break out of it.
大多数产品经理都被驱使着在他们的行业中取得卓越成就。然而，许多人陷入了我所说的“产品顾问”模...
Read More >
2022
10-10
10-10
【观点】别过来，我不想探讨这个话题---让产品经理去管理CEO！
Some of the greatest icons and most successful CEOs such as Mary Barra (GM), Indra Nooyi (PepsiCo), and Lisa Su (AMD) are product leaders at heart, and had careers in product management and product development before taking the top job. Y...
Read More >
2022
07-26
07-26
在没有技术背景的情况下找到产品管理的方法---Finding your way in product management without a technical background
Breaking into a product management career when you do not have a technical background can seem intimidating if not impossible. Yet, Product management is at a crossroads between many different domains and is a career path where soft skill...
Read More >
昨天发了《【报告】这些令人惊讶的变化和趋势，产品经理们在2021年感受到了吗？》这篇文章，其中提到了麦肯锡的MPMI（McKinsey Product Management Index，麦肯锡产品管理指数），其中就说到麦肯锡认为产品经理需要具备五个核心竞争力：商业头脑；市场导向；软能力；技术能力；以客户体验为基础。
有妹子留言问是否有麦肯锡的这篇文章，我说找找，找到了就分享，果然让我找到了，这篇文章的标题是《The product management talent d...
Read More >
I’ve had the extremely good fortune to be able to work with many of the very best technology product teams in the world. People creating the products you use and love every day. Teams that are literally changing the world.
我非常幸运能...
Read More >
2021
12-09
12-09
想拿多少薪资？我觉得把文中的“美元”换成“人民币”就可以了！
This article details general Product Manager salary data based on salary information reported by Salary.com and Hired.com in January 2021.
本文根据Salary.com和Hired.com于2021年1月发布的薪酬信息，详细介绍了一般产品经理的薪酬数据。
Status of the Job 2021: Product M...
Read More >
2021
12-09
12-09
沉没还是上浮—2020年已经成功起航的六个产品在产品管理中的实践
The COVID-19 pandemic has been a devastating storm for many, as the American economy suffered some big blows (especially for small businesses). Those in the restaurant biz, retail, fitness, and etc. were forced to make major pivots to sur...
Read More >
Good product managers know the market, the product, the product line and the competition extremely well and operate from a strong basis of knowledge and confidence.
好的产品经理对市场、产品、产品线和竞争对手都非常了解，拥有强大的知识基础和信心。
A good product manager is...
Read More >
2021
12-08
12-08
18个产品管理的挑战和如何克服
无论你在哪个行业工作，产品管理都是一个具有挑战性的角色。但是，巨大的挑战带来了巨大的机遇，大多数产品经理都喜欢接受新的任务和解决困难的问题。
为了了解在产品领域工作的人面临的具体障碍，我们调查了500名产品经理，让他们权衡自己面临的最大挑战。
根据调查结果，三个最常见的产品管理挑战是：
以下是我们的受访者经常面临的挑战的完整列表。
我们也很好奇手机对我们调查对象的产品路线图的影响。正如所怀疑的那样，以移动为中心的产品决策影响了大部分的产品路线图。
虽然1...
Read More >
2021
11-24
11-24
明年面试和求职，有这几道题就够了—产品管理主管的10个面试问题和建议
Product Manager Interview Questions
1、Prioritization – You need to prioritize between Project A and Project B. Tell me your process or methodology for choosing the best one?
确定优先级——你需要在项目A和项目b之间确定优先级。请告诉我你选择最佳项目的过程...
Read More >
2021
11-24
11-24
Every Great Product---伟大产品背后的那些伟大的女性产品经理
编者注
在产品经理人群中，通常被认为是男性的天下，在2017年，中国女性产品经理只占27.59%（数据来源于《2017年中国产品管理者现状》调查报告），而在国外，要比国内的情况好一些，女性产品经理也只有40%（数据来源于《2018年美国产品管理者调查报告》）。
当然，如果放到一个较长的时期看，女性产品经理的比例还是在不断增长，这也充分说明在产品经理这个圈子里，女性产品经理已经开始成为一个不可忽视，也不能忽视的群体。
尽管我们说女性从事产品管理工作有这样或那样的优势，...
Read More >
2021
11-10
11-10
Is product management a good career entry point for new college graduate?---产品经理是否是大学毕业生一个好的职业开始？
产品经理是否是大学毕业生一个好的职业开始？
A few years ago I hired a summer intern. He just finished his junior year at an Ivy-league school, majored in computer science. He was a very bright and balanced person. Not only he was a proficient programmer, he a...
Read More >
软件开发者向产品经理的职业转型
Question from a reader
一个读者的问题：
I have been a software developer for seven years now. I’m getting tired of coding. I’d like to transition to product management. What should I do?
我已经做了七年的软件开发。我已经厌倦了编码...
Read More >